Michael
Hovitch
Creative Director
Video + Motion Strategist
Social Media Storyteller
I’m a creative director and storyteller with 20 years of experience in video, motion graphics, design, and live performance. My work spans campaigns, content, and improv, where I’ve led teams, managed programs, and taught others, blending creativity with leadership and community building.
My Work
University of Michigan -
Extra Credit Show
Marketing Manager / Content Creator
Develop branding, social campaigns, and video content for a monthly show where U-M research meets improv comedy, building community and campus engagement.
5-hour Energy
Video Director & Editor • Content Creator
Produced national commercials and branded social content, directing, editing, and creating animations and designs for campaigns seen by millions.
hear.say brewery + theater
Graphic Design • Instructor
Create promotional design and social media content for hear.say shows and classes, while also teaching and coaching improv through the hear.say academy.
11 Non-Blondes
Marketing & Content Creator • Performer
Manage the social presence and create content for Ann Arbor’s Friday night improv ensemble at Hear.Say Brewing + Theater while also performing weekly as a core cast member.
Planet Ant Theatre
Creative Managing Director • Instructor
Led creative direction in design, marketing, and promotions across six seasons. Directed the Training Center, teaching improv and fostering a thriving creative community around the theater.
Illustration Collection
When I’m not working on video or design projects, I love to draw. My illustration work is personal and playful, often focusing on animals, comics, and portraits. It’s a creative outlet that lets me experiment with style and storytelling in a different medium.
Poster Hodgepodge
Posters are one of my favorite things to make. This is a mash-up of designs I’ve created over the years, a colorful wall of shows, classes, and events that I’ve had fun bringing to life. Some you’ll spot on other pages, but here they’re stacked together just for the joy of it.